● Boosted organic traffic by 15% through high-quality, SEO-optimized content, including blog posts and social media, resulting in improved brand visibility. ● Conducted comprehensive keyword research and applied on-page SEO, leading to higher SERP rankings for target keywords. ● Enhanced follower growth and website traffic by developing engaging social media content and establishing a consistent posting schedule. ● Collaborated with marketing and sales teams to create aligned, goal-focused content, driving an 18% increase in lead generation and revenue. ● Crafted over 70 compelling CVs highlighting clients' unique skills and experiences, resulting in increased job interview invitations and successful career transitions. ● Achieved an 85% success rate in meeting client expectations by consistently delivering well-structured, keyword-optimized, and ATS-friendly CVs.

● Led a team of content creators to develop and execute a comprehensive content strategy aligned with business objectives, resulting in a 17% increase in organic traffic to the company's website. ● Utilised analytics tools to identify and enhance high-performing content, adjusting the content strategy for optimal results. ● Established a streamlined content calendar and editorial workflow, ensuring timely, high-quality publications across channels. ● Defined clear guidelines within a content governance framework, improving content consistency and brand messaging. ● Mentored the content team, fostering innovation and creativity, which led to more impactful content and stronger brand engagement. ● Collaborated with cross-functional teams to align content marketing efforts with overall business objectives, driving increased brand awareness and market share.