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Registration: 17.08.2025

Lynn Masai

Specialization: Product / UI/UX Designer
— Creative and detail-oriented Product (UI/UX) Designer with expertise in user research, wireframing, prototyping, and usability testing. — Proficient in Figma, Miro, and Sketch, with a strong focus on designing intuitive, user-centered digital experiences for web and mobile platforms. — Experienced in leading redesigns and developing innovative solutions across wellness, travel, and education sectors through both freelance projects and roles at Yuktii Technologies and Nathan Digital. — Skilled in collaborating with cross-functional teams, aligning designs with business goals and technical feasibility, and applying accessibility and usability best practices. — Known for adaptability, creative problem-solving, effective communication, and delivering design solutions that enhance user engagement and satisfaction. — Holds a Certificate in Product Design from Moringa School and a Bachelor's in Music from Kenyatta University.
— Creative and detail-oriented Product (UI/UX) Designer with expertise in user research, wireframing, prototyping, and usability testing. — Proficient in Figma, Miro, and Sketch, with a strong focus on designing intuitive, user-centered digital experiences for web and mobile platforms. — Experienced in leading redesigns and developing innovative solutions across wellness, travel, and education sectors through both freelance projects and roles at Yuktii Technologies and Nathan Digital. — Skilled in collaborating with cross-functional teams, aligning designs with business goals and technical feasibility, and applying accessibility and usability best practices. — Known for adaptability, creative problem-solving, effective communication, and delivering design solutions that enhance user engagement and satisfaction. — Holds a Certificate in Product Design from Moringa School and a Bachelor's in Music from Kenyatta University.

Skills

User Research
User Analysis
Wireframing
Prototyping
Figma
Sketch
Adobe XD
InVision
Usability Testing
Heuristic Evaluation
Accessibility Design
Inclusive Design
WCAG standards
Interaction Design
Visual Design
Responsive Design
Mobile-First Design
Design Systems
Component Libraries
Information Architecture
User Flows
Project Management
Agile Methodologies

Work experience

Associate Product Designer
since 04.2025 - Till the present day |Nathan Digital
Product design, ERP, UI/UX, SaaS
● Redesigned key modules of enterprise resource planning (ERP) systems, boosting usability and ensuring consistent visual design across platforms. ● Maintained comprehensive design systems and created reusable components to streamline development and maintain UI consistency. ● Produced high-fidelity wireframes and interactive prototypes to facilitate iterative design cycles and seamless developer handoff. ● Conducted UI/UX issue audits across multiple products, implementing solutions that streamlined user workflows and improved task completion speed. ● Partnered with product managers and engineers to deliver designs aligned with technical feasibility, business goals, and user needs. ● Performed heuristic evaluations and design audits, leading to measurable increases in product usability scores. ● Designed responsive, user-centric interfaces for both web and mobile applications, enhancing adoption rates and reducing support tickets.
UX/UI Designer
since 06.2024 - Till the present day |Lynn Cherugut Masai
Figma, Sketch, Adobe XD, InVision
● Designed user-centric web and mobile solutions, improving engagement and satisfaction across wellness, education, and travel platforms. ● Conducted in-depth user research, accessibility audits, and usability testing to inform design decisions and enhance overall experience. ● Developed wireframes, interactive prototypes, and user flows, optimizing functionality and reducing task completion time. ● Collaborated closely with developers, clients, and stakeholders, translating complex requirements into intuitive, visually appealing designs. ● Delivered high-quality design solutions that increased client satisfaction and user retention rates. ● Leveraged strong communication and problem-solving skills to iterate quickly and implement effective design improvements. ● Applied tools such as Figma, Sketch, Adobe XD, and InVision to produce scalable, reusable design components.
UI/UX Designer
12.2024 - 02.2025 |Yuktii Technologies
Figma, Sketch, Adobe XD
● Led the end-to-end redesign of a buyers' website, enhancing user experience, mobile responsiveness, and accessibility. ● Conducted extensive user research and usability testing, identifying pain points, and implementing design solutions that improved task efficiency. ● Created high-fidelity prototypes and intuitive navigation flows, resulting in increased engagement and smoother user journeys. ● Collaborated closely with developers, product managers, and stakeholders to ensure designs met business objectives, and technical feasibility. ● Applied iterative feedback cycles to boost user satisfaction scores, and drive measurable improvements in website performance. ● Utilized tools such as Figma, Sketch, and Adobe XD to deliver scalable, user-centered design solutions. ● Demonstrated strong communication, problem-solving, and cross-functional collaboration skills throughout the project lifecycle.

Educational background

Music (Bachelor’s Degree)
Till 2021
Kenyatta University

Languages

EnglishAdvanced