● Designed and developed high converting visual assets for digital marketing campaigns, including social media posts, promotional banners, and email newsletter layouts. ● Produced and edited short form video ads and motion graphics using Adobe Premiere Pro and Alight Motion, increasing viewer retention metrics on social media channels. ● Collaborated with marketing leads to review ad performance data, using customer behavior insights to iteratively tweak and improve design layouts. ● Maintained strict brand identity guidelines across all creative static and motion assets, ensuring a consistent aesthetic across all public channels.