● Manage and optimize high-performance Google Ads campaigns, including Search Ads, Display Ads, and Video Ads, to ensure optimal performance and ROI. ● Utilize Google Analytics for tracking and reporting, providing actionable insights to clients. ● Oversee Google Merchant Centre and Google Tag Manager for seamless product feed management and tag implementation. ● Conduct advanced keyword research and competitor analysis to uncover actionable customer insights and expand targeting opportunities. ● Implement PPC and SEM strategies, integrating SEO best practices to enhance ad performance and visibility. ● Develop and execute ad campaigns, including bid management, conversion tracking, and budget management. ● Leverage digital marketing techniques like remarketing, A/B testing, and audience targeting to improve campaign results. ● Optimize campaigns for conversion rate optimization, monitor quality score, and conduct ROI analysis. ● Manage ecommerce platforms like Shopify and WordPress, designing and optimizing landing pages and sales funnels. ● Prepare detailed analytics reporting, perform data analysis, and integrate marketing automation tools. ● Develop comprehensive marketing strategies, utilizing content marketing and web analytics to support paid advertising efforts. ● Focus on customer acquisition and lead generation, monitoring marketing metrics to track progress and adjust strategies as needed.

● Manage and optimize high-performance Google Ads campaigns, including Search Ads, Display Ads, and Video Ads, to ensure optimal performance and ROI. ● Managed and optimized in-house marketing campaigns, including Google Ads and Google Shopping, to drive traffic and conversions. ● Conducted advanced keyword research and implemented SEO strategies to improve organic search rankings and visibility. ● Utilized Google Analytics for tracking and reporting, providing actionable insights to enhance marketing performance. ● Executed email marketing campaigns, focusing on customer acquisition, engagement, and retention. ● Designed and created brochures and flyers using CorelDRAW, ensuring consistent brand messaging and visual appeal. ● Developed and executed comprehensive marketing strategies, integrating PPC, SEM, and content marketing techniques. ● Analyzed marketing metrics and data to track progress, optimize campaigns, and adjust strategies for maximum effectiveness. ● Coordinated cross-functional teams to ensure alignment and successful implementation of marketing initiatives.

● Enhanced client's domain portfolio performance by ensuring continuous improvement and maximizing results on a daily basis. ● Conducted thorough investigation, research, and analysis of websites to identify and conceptualize profitable domain names. ● Managed Network Solutions domain portfolio, performing extensive keyword research and optimizing domain names to maximize click payouts and improve ROI. ● Re-optimized high-performing domain names to achieve greater profitability and reworked domains with high traffic but low revenue to enhance their performance. ● Monitored and enforced acceptable usage policies to prevent system abuse, illegal usage, and misrepresentation. ● Monetized error pages by passing query keywords through URLs, increasing revenue from underutilized traffic. ● Collaborated with Business Development Specialists to maximize revenue and ensure smooth departmental operations. ● Enabled Tier 2 network or RON ads for fail-listed domains across Yahoo and Google, ensuring continuous monetization opportunities.