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Registration: 28.01.2025

Pranjal Gumasta

Specialization: Digital Marketing Manager
— Expertise in online marketing, search engine optimization (SEO), and campaign management. — Experience in working in teams and ensuring timely deliverables. — Developing online marketing campaigns through emails, push notifications, and marketing automation.
— Expertise in online marketing, search engine optimization (SEO), and campaign management. — Experience in working in teams and ensuring timely deliverables. — Developing online marketing campaigns through emails, push notifications, and marketing automation.

Skills

Google Analytics
HTML
CRM

Work experience

Digital Marketing Manager
02.2022 - 01.2025 |eClerx
HTML, Google Analytics, CRM
● Working as an SME for site search. ● Helping clients optimize the search experience for their websites. ● Producing and executing all email and SMS campaigns, including building emails from templates and HTML, copywriting, asset coordination, QA, and scheduling. ● Building effective target audiences and segments for each message to drive engagement and revenue performance against KPI goals. ● Managing and executing the email/SMS marketing calendar while ensuring alignment with business priorities, demand forecasts, and internal stakeholders. ● Managing day-to-day execution activities and ensuring projects are completed on time with 100% quality.
Business Development Executive
05.2021 - 01.2022 |CCS Learning Academy
HTML, Google Analytics, CRM
● Sales and marketing of IT training solutions in the US market. ● Shortlisting and mapping candidate profiles, suggesting adequate courses. ● Client acquisition and maintaining relationships with existing clients. ● Gaining market knowledge regarding technical and educational courses. ● Achieving monthly and yearly revenue targets.

Languages

EnglishProficient